The plastic surgery addict, known as the Human Ken Doll, used the racist term twice in a chat with housemates. Show bosses handed him a formal warning over the gaffe and told him: “This word is highly offensive and very likely to cause significant offence.” But fans have claimed not enough action was taken and he doesn’t deserve to keep his place on the show. In 2007, contestant Emily Parr, 19 at the time, was booted out for using the N-word. “Rodrigo Alves using the N-word in CBB is disgusting. But it’s more disgusting that Channel 5 broadcast him using the N-word.” Angry viewer Producers were last night being accused of “double standards” towards celebs by not removing Rodrigo.
One viewer said: “This Rodrigo guy should’ve definitely been kicked out.” Another posted: “How Rodrigo was only given a warning for using racially abusive language disgusts me.” Rodrigo made the comments just hours after arriving on Thursday night. The footage was then aired during Friday night’s highlights show. Some viewers have slammed Channel 5 bosses for airing the footage. One said: “Rodrigo Alves using the N-word in CBB is disgusting. But it’s more disgusting that Channel 5 broadcast him using the N-word. “It wasn’t live. They could have easily bleeped it out. “But no, Channel 5 obviously values controversy over the black community.” However, a close friend of Rodrigo, 35, has defended his behaviour. Life On Marbs star Danni Levy, 34, has claimed the racist term is commonplace in his homeland Brazil. She said: “Many Brazilians use the N-word as a badge of pride. “
In Brazil, the word doesn’t have the same connotations as it does in the US and the UK. “He is Brazilian by birth and upbringing and he has beloved grandparents on both sides of his family who are black. Roddy would never dream of using the word in an offensive way.”